Optimizing The Buyers’ Journey: How to Increase Ecommerce Conversions By 4.6X With Digital People

  • Globally, 24% of the population are using a mobile phone to shop at least once a week, compared with 23% using a PC and 16% using a tablet.
  • M-commerce growth has seen an average increase of 33.8% since 2016.Already, revenue from mobile ecommerce sales in 2019 is more than double that of 2016.
  • Two out of every three dollars is spent on m-commerce with forecasts to continue and reach 72.9% by 2021, nearly three quarters of overall ecommerce sales.
  • In the US, it is projected that m-commerce will reach $284 billion in revenue; that’s 45% of the total US ecommerce market by the end of this year.
  • Visitors who interact with the Digital Person are more than twice as likely to buy their top 5 products.
  • Website conversions grew to 2.3%, 4.6x higher than the industry average.
  • Ecommerce conversions grew 4.6x higher than the industry average

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